The faces at 3700 Ross have come and gone over the years, but the people in the community who watch DISD
tend to stay the same. I point this out because it helps explain the chronic suspicion around the place. What looks like a new
idea to a new superintendent looks like a repackaged old idea to community members. It's neither fair nor
unfair. It's just the way it is.
So, it was no surprise to me when a friend asked, "Why is DISD bringing in a Communications Director at twice the salary of her prior position?"
I don't know anything about that hire or about that particular situation at all. I can say that there's been countless variations on that question asked at Board Briefings and Board Meetings over the last few years.
The Dallas "public" is always suspicious of large DISD admin salaries. This is because, in part, the high profile
faces come and go, and yet the school system keeps chugging along "just the same". The average voter doesn't know what the specific
impacts of the highly paid individuals are. How can the voter measure the value of what they don't know? Easy. They don't.
